WHAT IS THE AIM OF THE COURSE?
The CBP™ Tourism and Hospitality Certification provides the business or tourism professional with working knowledge of the essential concepts and skills required for developing, operating and sustaining a tourism industry. It is geared towards persons interested in ensuring that tourism projects are not only successful but longstanding. As such, it introduces basic concepts and issues in the industry and explores the different ways to plan, implement a profitable tourism project and improve and resolve issues associated with existing tourism projects or industries.
As well, this course looks at the philosophies involved in tourism marketing, managing customer relationships and maximizing the human capital of your organization. Finally, the course looks at issues of professional development which are essential for success in this dynamic industry. At the end of this course, it is anticipated that participants would have garnered the basic and essential skills, knowledge and expertise to make them industry-aware, customer-focused and hence successful tourism professionals!
The CBP™ Tourism and Hospitality Certification covers a wide range of topics in the tourism industry such as the business of tourism, developing and supplying tourism demand, types of tourism, tourism management, marketing, hospitality, customer service and communication skills in tourism. It also covers emerging issues in tourism like tourist safety and security.
The CBP Tourism and Hospitality student guide covers the following tourism topics:
- Introduction to Tourism
- The Business of Tourism
- Demand for Tourism
- Types of Tourism
- Tourism Management
- Hospitality and Tourism
- Customer Service in Tourism
- Communication Skills in Tourism
- Calming Upset Tourists
- WTO Global Code of Ethics
- Tourism Security and Safety
- Tourism Glossary and Statistics
WHO SHOULD ATTEND?
The course is recommended for anyone who works in any sector of the tourism and hospitality industry.
HOW CAN I RECEIVE THE TRAINING?
- You can come to us for Instructor Led Training,
- or we can come to you for Onsite Training
- Day or evening training provided
EXAMINATIONS AND ASSESSMENTS
You will be continuously assessed during your training to ensure an achievement certificate. As a authorised Prometric Testing Centre, you can write all your exams with us!. This module prepares candidates to sit the Certified Business Professional exam – I10-810.
LEARNING MATERIALS
Each student will receive a copy of the course manual for post-class reference and a certificate
WHAT DOES THE COURSE CONSIST OF?
The following chapters will be covered:
- Module 1: Introduction to Tourism
- Module 2: Business of Tourism
- Module 3: Demand for Tourism
- Module 4: Types of Tourism
- Module 5: Tourism Management
- Module 6: Hospitality and Tourism
- Module 7: Customer Service in Tourism
- Module 8: Communication Skills in Tourism
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| Duration
2 days |
Follow-up courses:
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What others have to say!
"The tourism course helped me to get into the tourism market faster than I expected. Now I get to do what I've always dreamed of doing "
Vincent Conradie |
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